Experience the magic of Korean Hanbok at the prestigious "Hanbok Wave" event, hosted by the Ministry of Culture, Sports and Tourism in collaboration with the Korea Craft Foundation and the Korean Cultural Centre UK. Celebrating the traditional Korean attire amidst the global rise of K-pop influence, the event spotlights ten renowned designers who showcase their innovative interpretations of Hanbok at London Fashion Week. Their meticulous craftsmanship and attention to detail have captured global attention, sparking conversations across social media and mainstream media platforms. Culminating in a captivating pictorial video displayed on the Broadway billboard in Times Square, New York, "Hanbok Wave" showcases the enduring allure and cultural richness of Korean fashion to audiences worldwide.

Justin Cassin’s SS23 collection at Seymour Hall showcased innovative menswear, redefining classic styles with creative twists. Highlights included an asymmetrical white shirt with string shirring and flowing fabric, paired with light trousers, transforming the traditional white shirt into a casual, comfortable look. Another standout was a black shirt with three rows of white buttons, creating a unique polka dot-like pattern. The use of shimmering fabrics, like a sheer starlight-patterned shirt and a metallic-looking belted jacket, added a touch of glamour. Cassin’s commitment to creativity and innovation was evident, making the SS23 collection a captivating preview of the brand's future in redefining menswear fashion.